If a company can’t tell a meme from a viral video, it might be time to rethink its online strategy. That’s where Longneck and Thunderfoot comes in, helping companies develop an online voice and web presence in order to stay relevant in the digital world.
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Aditya Mukerjee CC’12 : BoardRounds
May 18, 2014
The former publisher of Spectator says that his experience running the independent student newspaper during its 135th managing board session was the perfect training ground for taking on the responsibility of founding and running his own company.
Matt Star CC’12: Rawr Denim/Heddels
May 18, 2014
Rawr Demin is one of 31 startups chosen for the Columbia Startup Lab, a venture that offers discounted rent in a SoHo co-working space (called WeWork) for young alumni with big plans for their companies.
John Mascari CC’08: Bundle Organics
May 13, 2014
He and his business partner, Kwany Lui, noticed their expectant friends and family looking for healthful and delicious ways to get more nutrients; from this need, Bundle Organics was born
The Columbia StartUp Lab
April 27, 2014
Bringing together entrepreneurial alumni in one place to build a community dedicated to sharing ideas and growing businesses, the Lab opened on June 10, offering networking opportunities, heavily subsidized rent and an open co-working experience for young alumni who have started their own businesses.
Carolyn Yim CC’11: +PLY
April 27, 2014
The founder of +PLY, a site that gives shoppers direct access to her family’s knitwear line, wants to bridge the gap between fashion manufacturers and consumers to create a more seamless shopping experience.
Another Opening, Another Varsity Show
April 20, 2014
In its business of satirizing Columbia in song and dance, little is off-limits for the Varsity Show. The popularity of the student-produced musical stems precisely from its penchant for commenting on sensitive issues with a humorous eye.
The Marriage of True Minds
April 20, 2014
Gilbert and Sullivan. George and Ira Gershwin. Rodgers and Hammerstein. Dorothy Fields and anybody. Tom Kitt CC’96 (music) and Brian Yorkey CC’93 (book and lyrics) could someday join that pantheon.
The Varsity Show Through the Years
April 20, 2014
The Varsity Show has entertained students, faculty, administrators and friends since 1894.
Bringing Lit Hum to Life
April 20, 2014
Madness, intrigue, and questions of justice and revenge came to Miller Theatre in November with a performance of Euripides’ Orestes. Graduate students from the School of the Arts’ Theater Division staged the production specifically for Literature Humanities students and instructors; they have done so each year, albeit with different plays, since 2008.